Legal
Privacy policy
Unless otherwise stated below, the provision of your personal data is neither required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide it will have no consequences. This applies only to the extent that no other indication is made in the subsequent processing operations.
"Personal data" means any information relating to an identified or identifiable natural person.
Your data may be transferred to third countries outside the European Union for which the EU Commission has issued an adequacy decision. If there is no adequacy decision of the EU Commission, such as for transfers to the USA, the data transfers are based, among other things, on standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de.
Contact
Person in charge
Contact us if you wish. The contact details of the data controller can be found in our imprint.
Initiative contact of the customer by e-mail
If you initiate business contact with us by e-mail, we collect your personal data (name, e-mail address, message text) only to the extent provided by you. The data processing serves the purpose of processing and answering your contact request.
If the contact serves the purpose of carrying out pre-contractual measures (e.g. consultation in case of interest in purchase, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1 lit. b DSGVO.
If the contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f DSGVO due to our overriding legitimate interest in processing and answering your request. In this case, you have the right to object at any time to this processing of personal data relating to you based on Art. 6 (1) f DSGVO for reasons arising from your particular situation.
We will only use your e-mail address to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.
Collection and processing when using the contact form
When using the contact form, we collect your personal data (name, e-mail address, message text) only to the extent provided by you. The data processing serves the purpose of contacting you.
If the contact serves the implementation of pre-contractual measures (e.g. advice in case of interest in purchase, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 para. 1 lit. b DSGVO.
If the contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f DSGVO due to our overriding legitimate interest in processing and answering your inquiry. In this case, you have the right to object at any time to this processing of personal data relating to you based on Art. 6 (1) f DSGVO for reasons arising from your particular situation.
We will only use your e-mail address to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.
Use of Calendly
We use the appointment booking function "Calendly" of the provider Calendly LLC (BB&T Tower, 271 17th St NW, Atlanta, GA 30363, USA) on our website.
When using this function, we collect and process your personal data (first and last name, e-mail address and telephone number, message text, member number if applicable) only to the extent provided by you. The data processing serves the purpose of assigning appointments as well as user friendliness.
Calendly uses technologies such as cookies. In the process, the following information, among others, may be collected and transmitted to Calendly: IP address, date and time of the page view, device model, information about the browser you are using and the operating system you are using as well as the location.
Your data may be transmitted to third countries such as the USA. For the USA, there is no adequacy decision of the EU Commission. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, viewable at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de
The processing of your personal data for booking appointments takes place on the basis of Art. 6 para. 1 lit. b DSGVO for the fulfillment of the contract concluded with us or for the implementation of pre-contractual measures.
The use of cookies or comparable technologies takes place on the basis of § 15 para. 3 p. 1 TMG. The processing of your personal data that takes place through the use of cookies is carried out on the basis of Art. 6 Para. 1 lit. f DSGVO from our overriding legitimate interest in offering a quick and uncomplicated way to contact us and make an appointment. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
You can find more information on data protection and the use of cookies at Calendly at https://calendly.com/de/pages/privacy.
Customer account orders
Customer account
When opening a customer account, we collect your personal data to the extent specified there. The data processing serves the purpose of improving your shopping experience and simplifying order processing. The processing is based on Art. 6 para. 1 lit. a DSGVO with your consent. You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of the consent until the revocation. Your customer account will then be deleted.
Your data may be transferred to third countries outside the European Union for which the EU Commission has issued an adequacy decision. If there is no adequacy decision of the EU Commission, such as for transfers to the USA, the data transfers are based, among other things, on standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de.
Reviews Advertising
Data collection when writing a comment
When commenting on an article or a post, we collect your personal data (name, e-mail address, comment text) only to the extent provided by you. The processing serves the purpose of enabling commenting and displaying comments. By sending the comment, you consent to the processing of the transmitted data. The processing is based on Art. 6 para. 1 lit. a DSGVO with your consent. You can revoke your consent at any time by notifying us, without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation. Your personal data will then be deleted.
When your comment is published, only the name you provide will be published.
In addition, when you submit a comment, your IP address is stored for the purpose of preventing misuse of the comment function and ensuring the security of our information technology systems. By submitting the comment, you consent to the processing of the transmitted data. The processing is based on Art. 6 para. 1 lit. a DSGVO with your consent. You can revoke your consent at any time by notifying us, without affecting the lawfulness of the processing carried out on the basis of the consent until revocation. Your IP address will then be deleted.
Use of your personal data for sending postal advertising
We use your personal data (name, address), which we have received in the context of the sale of a product or service, to send you postal advertising, unless you have objected to this use. The provision of this data is necessary for the conclusion of the contract. Failure to provide it will result in no contract being concluded.
The processing is based on Art. 6 (1) lit. f DSGVO from our overriding legitimate interest in direct advertising. You can object to this use of your address data at any time by notifying us. The contact details for exercising the objection can be found in the imprint.
Use of e-mail address for sending newsletters
We use your e-mail address, regardless of the execution of the contract, exclusively for our own advertising purposes for sending newsletters, provided that you have expressly consented to this. The processing is based on Art. 6 para. 1 lit. a DSGVO with your consent. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation. To do so, you can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your e-mail address will then be removed from the distribution list.
Your data will be passed on to a service provider for e-mail marketing within the scope of order processing. Your data will not be passed on to any other third parties.
Use of e-mail address for sending direct advertising
We use your e-mail address, which we have received in the context of the sale of a good or service, for the electronic sending of advertising for our own goods or services that are similar to those that you have already purchased from us, unless you have objected to this use. The provision of the e-mail address is necessary for the conclusion of the contract. Failure to provide it will result in no contract being concluded. The processing is based on Art. 6 (1) lit. f DSGVO from our overriding legitimate interest in direct advertising. You can object to this use of your e-mail address at any time by notifying us. The contact details for exercising the objection can be found in the imprint. You can also use the link provided for this purpose in the advertising e-mail. This will not incur any costs other than the transmission costs according to the prime rates.
Enterprise Resource Planning
Use of an external merchandise management system
We use a merchandise management system for contract processing as part of order processing. For this purpose, your personal data collected as part of the order will be transmitted to
Billbee GmbH, Paulinenstrasse 54, 32756 Detmold
.
Payment service provider credit report
Use of PayPal
All PayPal transactions are subject to the PayPal privacy policy. You can find this at https://www.paypal.com/de/webapps/mpp/ua/privacy-full
Use of personal data when selecting Klarna payment options
In order to offer you Klarna's payment options, we will transmit personal data, such as contact details and order data, to Klarna. This enables Klarna to assess whether you are eligible for the payment options offered through Klarna and to tailor the payment options to your needs. For general information about Klarna, please visit: https://www.klarna.com/de/. Your personal information will be treated by Klarna in accordance with applicable data protection laws and as set out in Klarna's privacy policy at: https: //cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/privacy.
Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Advertising tracking analysis
Use of Google Analytics
On our website, we use the web analytics service Google Analytics of Google LLC. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google"). If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller of your data. Accordingly, Google Ireland Limited is the company affiliated with Google that is responsible for processing your data and ensuring compliance with applicable data protection laws.
Data processing is for the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. To this end, Google will use the information obtained on behalf of the operator of this website for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. In this context, the following information may be collected, among others: IP address, date and time of page view, click path, information about the browser you are using and the device you are using (device), pages visited, referrer URL (website from which you accessed our website), location data, purchase activities. The IP address transmitted by your browser as part of Google Analytics is not merged with other data from Google.
Google Analytics uses technologies such as cookies, web storage in the browser and tracking pixels that allow an analysis of your use of the website. The information generated by this about your use of this website is usually transferred to a Google server in the USA and stored there. There is no adequacy decision of the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, viewable at: https://policies.google.com/privacy/frameworks. Both Google and US government agencies have access to your data. Your data may be linked by Google to other data, such as your search history, your personal accounts, your usage data from other devices, and any other data Google may have about you.
IP anonymization is enabled on this website. This means that your IP address will be truncated beforehand by Google within member states of the European Union or in other states party to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.
The use of cookies or similar technologies takes place with your consent on the basis of Section 15 (3) sentence 1 TMG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent up to the revocation.
For more information on terms of use and data protection, please visit https://www.google.com/analytics/terms/de.html or https://www.google.de/intl/de/policies/ and https://policies.google.com/technologies/cookies?hl=de.
Use of the Facebook Pixel
We use the "Custom Audiences" remarketing function of Facebook Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland "Facebook") on our website.
Facebook Ireland and we are jointly responsible for the collection of your data and transmission of this data to Facebook when the service is integrated. This is based on an agreement between us and Facebook Ireland on the joint processing of personal data, which defines the respective responsibilities. The agreement can be accessed at https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible in particular for fulfilling the information obligations pursuant to Articles 13, 14 of the GDPR, for complying with the security requirements of Article 32 of the GDPR with regard to the correct technical implementation and configuration of the service, and for complying with the obligations pursuant to Articles 33, 34 of the GDPR insofar as a personal data breach affects our obligations under the joint processing agreement. Facebook Ireland is responsible for enabling the data subject rights pursuant to Art. 15 - 20 of the GDPR, for complying with the security requirements of Art. 32 of the GDPR with regard to the security of the Service, and for complying with the obligations under Art. 33, 34 of the GDPR insofar as a personal data breach affects Facebook Ireland's obligations under the joint processing agreement.
The purpose of the application is to target visitors to the Website with interest-based advertising on the Facebook social network. For this purpose, the remarketing tag of Facebook has been implemented on the website. Via this tag, a direct connection to the Facebook servers is established when the website is visited. This transmits to the Facebook server which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the Facebook social network, you will then be shown personalized, interest-related Facebook ads. Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, viewable at: https://www.facebook.com/legal/EU_data_transfer_addendum.
The use of cookies or comparable technologies takes place with your consent on the basis of § 15 para. 3 p. 1 TMG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent up to the revocation.
For more information on the collection and use of data by Facebook, your rights in this regard and options for protecting your privacy, please refer to Facebook's privacy policy at https://www.facebook.com/about/privacy/.
We use the online advertising program "Google Ads" on our website and in this context conversion tracking (visit action evaluation). Google Conversion Tracking is an analysis service provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google"). If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller of your data. Accordingly, Google Ireland Limited is the company affiliated with Google that is responsible for processing your data and complying with applicable data protection laws.
When you click on an ad placed by Google, a cookie for conversion tracking is placed on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to this page. Each Google Ads customer receives a different cookie. Thus, there is no possibility that cookies can be tracked across Ads customers' websites.
The information obtained using the conversion cookie is used for the purpose of creating conversion statistics. Here, we learn the total number of users who clicked on one of our ads and were redirected to a page tagged with a conversion tracking tag. However, we do not receive any information with which users can be personally identified.
Your data may be transmitted to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, viewable at: https://policies.google.com/privacy/frameworks.
The use of cookies or similar technologies takes place on the basis of § 15 para. 3 p. 1 TMG. The processing of your personal data is based on Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest to target the site visitors with interest-based advertising. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
You can deactivate personalized advertising for you in Google's advertising settings. You can find instructions on how to do this at https://support.google.com/ads/answer/2662922?hl=de
Alternatively, you can prevent the use of cookies by third-party providers by visiting the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and implementing the further information on opting out mentioned there. You will then not be included in the conversion tracking statistics.
You can find more information and Google's privacy policy at: https://www.google.de/policies/privacy/
We use the remarketing or "similar target groups" function of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website. If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller of your data. Accordingly, Google Ireland Limited is the company affiliated with Google that is responsible for processing your data and ensuring compliance with applicable data protection laws.
The purpose of the application is to analyze visitor behavior and interests. Google uses cookies to perform the analysis of website usage, which forms the basis for the creation of interest-based advertisements. The cookies are used to record visits to the website and anonymized data on website usage. No personal data of the website visitors is stored. If you subsequently visit another website in the Google Display Network, you will be shown advertisements that are highly likely to take into account previously accessed product and information areas.
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, viewable at: https://policies.google.com/privacy/frameworks.
The use of cookies or similar technologies takes place on the basis of § 15 para. 3 p. 1 TMG. The processing of your personal data is based on Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest to target the site visitors with interest-based advertising. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.
You can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de
Alternatively, you can prevent the use of cookies by third-party providers by visiting the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ and implementing the further information on opting out mentioned there.
You can find more detailed information on Google Remarketing and the associated data protection declaration at: https://www.google.com/privacy/ads/.
Plug-ins and other
We use the Google Tag Manager of Google LLC on our website. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google"). If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller of your data. Accordingly, Google Ireland Limited is the company affiliated with Google that is responsible for processing your data and ensuring compliance with applicable data protection laws.
This application manages JavaScript tags and HTML tags that are used to implement tracking and analysis tools in particular. The data processing serves the purpose of demand-oriented design and optimization of our website.
The Google Tag Manager itself neither stores cookies nor is personal data processed through this. However, it enables the triggering of further tags that can collect and process personal data.
You can find more information on terms of use and data protection here.
Use of social plug-ins
We use plug-ins of social networks on our website. The integration of social plug-ins and the data processing that takes place in the process serves the purpose of optimizing advertising for our products.
When integrating social plug-ins, a link is established between your computer and the servers of the social network providers and the plug-in is displayed on the page by notifying your browser, provided you have expressly consented to this. In this process, both your IP address and the information about which of our pages you have visited are transmitted to the provider servers. This applies regardless of whether you are registered or logged in to the social network. Transmission also takes place for non-registered or non-logged-in users. If you are connected to one or more of your social network accounts at the same time, the collected information can also be assigned to your corresponding profiles. When using the plug-in functions (e.g. by pressing the button), this information is also assigned to your user account. You can prevent this assignment by logging out of your social media accounts before visiting our website and before activating the buttons.
The use of cookies or similar technologies takes place with your consent on the basis of Section 15 (3) sentence 1 TMG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.
Social networks named below are integrated on our website by means of social plug-in. For more information on the scope and purpose of the collection and use of the data, as well as your rights in this regard and options for protecting your privacy, please refer to the linked data protection notices of the providers.
Facebook of Facebook Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland)
Facebook Ireland and we are jointly responsible for the collection of your data and transmission of this data to Facebook when the service is integrated. This is based on an agreement between us and Facebook Ireland on the joint processing of personal data, which defines the respective responsibilities. The agreement can be accessed at https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible in particular for fulfilling the information obligations pursuant to Articles 13, 14 of the GDPR, for complying with the security requirements of Article 32 of the GDPR with regard to the correct technical implementation and configuration of the service, and for complying with the obligations pursuant to Articles 33, 34 of the GDPR insofar as a personal data breach affects our obligations under the joint processing agreement. Facebook Ireland is responsible for enabling data subject rights under Art. 15 - 20 GDPR, for complying with the security requirements of Art. 32 GDPR with respect to the security of the Service, and for complying with the obligations under Art. 33, 34 GDPR to the extent that a personal data breach affects Facebook Ireland's obligations under the Joint Processing Agreement.
Your data may be transferred to the USA. No adequacy decision of the EU Commission is available for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate safeguards for the protection of personal data, viewable at: https://www.facebook.com/legal/EU_data_transfer_addendum.
For more information about the collection and use of data by Facebook, about your rights in this regard and options for protecting your privacy, please refer to Facebook's privacy policy at https://www.facebook.com/about/privacy/.
To the extent that you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the controller of your data. Accordingly, Google Ireland Limited is the company affiliated with Google that is responsible for processing your data and complying with applicable data protection laws. The query serves the purpose of distinguishing the input by a human or by automated, machine processing. For this purpose, your input is transmitted to Google and further used there. In addition, the IP address and, if applicable, other data required by Google for the reCAPTCHA service are transmitted to Google. This data is processed by Google within the European Union and may also be transmitted to the USA. For the USA, there is no adequacy decision of the EU Commission. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, viewable at: https://policies.google.com/privacy/frameworks.
Data subject rights and storage period
Duration of storage
Once the contract has been fully processed, the data is initially stored for the duration of the warranty period, then in accordance with statutory, in particular tax and commercial law, retention periods and then deleted after expiry of the period, unless you have consented to further processing and use.
Rights of the data subject
If the legal requirements are met, you have the following rights under Articles 15 to 20 of the GDPR: the right to information, the right to rectification, the right to erasure, the right to restriction of processing, the right to data portability.
In addition, under Article 21 (1) of the GDPR, you have the right to object to processing based on Article 6 (1) f of the GDPR and to processing for the purposes of direct marketing.
Right to lodge a complaint with the supervisory authority
In accordance with Art. 77 DSGVO, you have the right to lodge a complaint with the supervisory authority if you believe that the processing of your personal data is not carried out lawfully.
You can lodge a complaint with, among others, the supervisory authority responsible for us, which you can reach at the following contact details:
State Commissioner for Data Protection and Freedom of Information of North Rhine-Westphalia
P.O. Box 20 04 44
40102 Düsseldorf
Tel.: +49 211 384240
Fax: +49 211 38424999
E-mail: poststelle@ldi.nrw.de
Right of objection
If the personal data processing listed here is based on our legitimate interest pursuant to Art. 6 (1) lit. f DSGVO, you have the right to object to this processing with effect for the future at any time for reasons arising from your particular situation.
After the objection has been made, the processing of the data concerned will be terminated unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves the assertion, exercise or defense of legal claims.
If personal data is processed for direct marketing purposes, you may object to this processing at any time by notifying us. After the objection has been made, we will terminate the processing of the data concerned for the purpose of direct marketing.
last update: 27.10.2020